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PB Integrative Health Coaching
Achieving Healthy Outcomes For Business and Individuals^SM

INTEGRATIVE HEALTH COACHING: THE MISSING LINK IN HEALTHCARE Fact: 75% of our national health costs are related to chronic conditions that have their origin in lifestyle behaviors; Fact: In dollar terms, $1.8 trillion of the $2.4 trillion spent on health care in 2009 is due to unhealthy lifestyle behaviors; Fact: Most of our current healthcare system is geared toward returning people back to living unhealthy lifestyles and not to changing their unhealthy lifestyles. Where do we find an answer to this death spiral of rising costs that is due in large part to poor personal health practices? The answer lies in putting accountability in the hands of the only party that can make changes to disease-fostering health patterns: the individual employee or consumer. WHAT IS INTEGRATIVE HEALTH COACHING? Integrative health coaching (IHC) is a proven approach to changing personal behavioral patterns that have fueled our culture of sick (and not health-promoting) care. The purpose of IHC is to create dynamic partnerships that move people toward satisfying and healthy lifestyles. An integrative health coach uses both innovative and practical strategies to help people clarify what they want, to explore options, enhance personal accountability and take action for optimal health. IHC facilitates behavior change in a structured, supportive partnership between the participant and the coach. A coach focuses on the mind, body and spirit and helps clients to make the right choices and decisions with respect to their total well-being. The integrative health coach: � Guides clients in learning about diagnostic and therapeutic modalities and alternative approaches to management of health issues � Helps clients to navigate the increasingly complex healthcare system � Helps create and sustain the mindset needed to make lifestyle changes by heightening personal awareness � Inspires change by connecting people with the ways in which their health supports their personal purpose and values. BENEFITS AND VALUE OF INTEGRATIVE HEALTH COACHING PB Integrative Health Coaching provides solutions to employers and  providers, and to individuals looking to positively change lifestyle behaviors that keep them from attaining more fulfilling lives and livelihoods. For Employers: If you are a small or large business, you cannot afford an unhealthy work force. Sustaining a competitive market position is next to impossible if your most important asset—your employees—are not living healthy lifestyles. Not only will productivity suffer and your costs for health insurance increase, but the buyers of your services will also feel the effect in longer waits for service, poorer assistance, and detectable drops in overall quality of service. PB Integrative Health Coaching will work with your employees in group sessions to train them to become more informed and discriminating health care consumers. We apply research-based and proven tools in reducing people’s tendencies to engage in health-compromising behaviors and to make poor choices regarding the resources available to them. For Individuals and Groups: � Clients are guided in learning about diagnostic and therapeutic modalities and alternative approaches to management of their health � Clients have access to experts knowledgeable in the language and intricacies of health care delivery processes, procedures, billing and information resources. They receive assistance in preparing for provider visits, hospitalizations, and post-visit management of healthcare issues, and learn to make the right choices and decisions with respect to their total well-being. For Healthcare Providers: � The integrative health coach acts as a “two-way” member of the medical team, providing guidance to patients of your practice and providing feedback to the medical team as to your patient’s progress and continuing issues. � Your customers learn how to effectively navigate the health system, which results in increased customer satisfaction. � Coached clients are more committed to making long-lasting improvements in their lifestyle behaviors � There is significant improvement in the quality of the customer/provider interactions: a more engaged and informed customer and a less-stressed care provider � Coached clients show sustained health improvements and have less likelihood to require re-admission to a hospital during the 30 days post-discharge. � Integrative health coaching provides clients with continuity before, during, and after engagement with the health system. � Integrative health coaching strengthens the loyalty of your customers and keeps clients from leaving the system due to fragmented and disjointed coordination.   Links: The National Center For Complementary And Alternative Medicine The National Network For Integrative Health Coaches